As this year’s Fleet World/ALD Automotive MPG Marathon enters its final leg, the event once more illustrates the benefits of tracking technology, in particular for fleet operators.

Crystal Ball is providing live tracking data for the 2017 MPG Marathon

Taking place in the West Midlands – where a host of eco drivers are fighting it out in some of the latest fleet cars and vans for the prestigious highest mpg and best overall improvement titles – the MPG Marathon is again powered by live tracking data provided by fleet tracking specialist Crystal Ball in the form of its FleetTracker solution.

The data – available to view live here – enables analysis of the routes taken and the methods used by drivers to minimise fuel consumption on the two-day event, showcasing how the solution, which is already in use with thousands of SMEs in the UK today, can improve efficiency and productivity as well as reduce fuel usage and running costs.

Raj Singh, managing director of Crystal Ball, said: “Our FleetTracker solution is a comprehensive vehicle tracking system  which allows fleet operators to effectively monitor their remote workforce and in turn reduce fuel usage and running costs, and improve efficiency and productivity.”

The winners of this year’s MPG Marathon will be revealed in the coming days.For more of the latest industry news, click here.