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Decision-makers equip for future fleet challenges with new ICFM Advanced Diploma Programme

Fleet decision-makers are turning to ICFM’s tutor-led Diploma (Advanced Level) Programme to help get to grips with  “unprecedented” changes facing the sector.

Peter Eldridge, sales & marketing director, ICFM

Peter Eldridge, ICFM director and lead course tutor

From big data to sustainability, the list of challenges for the industry is considerable but ICFM’s programme can help operators get best practice insights, aided by one of the most comprehensive learning platforms available to people engaged in the strategic management of a vehicle fleet.

The latest programme – hosted at the new training facility at Jaama’s Tamworth headquarters of Jaama – has been signed up to by Matthew Cox (Hampshire Constabulary), Chris Haynes (Skanska UK), Cliff Lewis (Interserve), Surinder Purewal (CLC Group), James Rooney (Centrica), Colin Westlake (Devon County Council) and Sarah Wood (Staffordshire Fire Joint Emergency Transport Services).

ICFM director and lead course tutor Peter Eldridge said: “The challenges that fleet decision-makers face at the start of a new decade are huge, but they also present major opportunities.

“Technology is evolving at an exponential rather than a linear pace and that is impacting on fleets and in particular what managers are doing with ‘big data’.

“Fleet chiefs must also focus on how they are going to reduce their company’s emissions contribution amid the climate change crisis and empower employees to make sustainable choices in relation to their mode of travel and undertake analysis of how and where within their fleet operations plug-in vehicles can be embraced.

“The fleet business model is shifting from being asset focused (the vehicle) to being much more employee movements driven, so fleet and travel managers need to evolve their operational position to follow suit.

“The ICFM’s Diploma (Advanced level) Programme will provoke debate over the direction of travel for individual fleets and will provide course delegates with the knowledge and tools they need to take a far more strategic fleet management view.”

The Diploma (Advanced Level) Programme comprises four two-day tutor-led advanced study modules, coupled with three role-based projects which are completed throughout the duration of the course covering an approximate 18-month period. The programme concludes with a written dissertation following the completion of the last module.

Fleet decision-makers interested in enrolling for the next Diploma (Advanced Level) Programme can obtain further details from the ICFM Administration Hub at: [email protected].

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.