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Skoda Octavia Estate tops true fleet estate segment

Fleet sales analysis published by the Society of Motor Manufacturers and Traders (SMMT) shows that the model now accounts for a 25% of the true fleet estate segment and has also seen a year-on-year market share increase of 53%.

Skoda said the model’s popularity is due to its value proposition and array of technology and accessories.

Patrick McGillycuddy, head of fleet for Skoda UK, commented: “There is no doubt that the Octavia Estate has been a revelation in the fleet market. It has the dual benefit of offering fleet managers the compelling financial figures they like to see, whilst also giving user-choosers an impressive assortment of kit to make every day driving more enjoyable.” 

The Octavia Estate’s success coincides with a strong year of fleet sales for Skoda UK. In 2015, the brand announced a year-on-year spike in sales among corporate and SME clients of 22%.

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.