Digital mapping firm HERE Technologies has launched a new technology said to enable high accuracy and real-time tracking of goods, devices and people.

Erminio Di Paola, head of tracking at HERE Technologies

The firm, which was acquired by Audi AG, the BMW Group and Daimler AG from the Nokia Corporation two years ago, said the service provides accurate location tracking both indoors and outdoors as well as online and offline, and enables reduced power consumption leading to smaller and more affordable tracking devices than competing tracking technologies.

Erminio Di Paola, head of tracking at HERE Technologies, said: “Tracking is essentially about asset management and there are many organisations which have struggled to do this properly because it has been too expensive. Our unique technology means we can dramatically cut down battery consumption. That means smaller batteries and lower costs, and that makes tracking a viable option today for a wide variety of uses and scenarios.”

Possible uses include goods tracking and multi-modal logistics, but the platform can also enable smart office and smart factory (Industry 4.0) applications, equipment tracking for construction companies and on-demand services such as food delivery. It can also be used to track first responders and could have consumer applications to help locate children, pets or elderly relatives.

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