New appointments at Lloyds Banking Group bolster EV work
Lloyds Banking Group Motor Finance and Leasing has made two senior appointments in line with its work to support fleets transitioning to electric vehicles.
Meryem Brassington has been appointed to the role of electrification propositions lead.
She brings two decades of experience in financial services to the team, with the last four years spent working across the bank’s vehicle leasing businesses.
In her new role, she will be responsible for leading the sustainability agenda across Lex Autolease and Black Horse, helping to electrify the remainder of the business’s fleet while supporting customers in their transition towards a zero-emission future.
Iryna Kocharova has also been appointed to the role of head of corporate customer journey and sustainability.
Kocharova has worked in customer strategy roles at Lloyds for more than 10 years and will use her background to lead the development of the electrification strategy and create a long-term vision for the corporate customer journey process.
Lloyds Banking Group said the dual appointments underscore its ambition to help reduce the carbon emissions it finances by more than 50% by 2030 and play a leading role to support the UK’s Road to Zero strategy.
Richard Jones, managing director of Motor Finance and Leasing, commented: “As the UK’s market leader in automotive funding and leasing, we have a clear ambition to support the UK’s transition towards a zero-emission future by helping our clients along their journey to electrification.
“With Meryem and Iryna’s leadership, we will continue to help businesses and personal consumers review their transportation needs and offer practical solutions to support the transition towards electric vehicles.”