Fleet World Fleet show: Mazda to showcase low-emission SKYACTIV cars
The event takes place at the world-famous Silverstone complex in Northamptonshire on Wednesday 24th April and will give hundreds of fleet decision-makers the opportunity to put models from both Mazda ranges through their paces.
Visitors will be able to test drive the Mazdas on public roads in the immediate area and on both the Grand Prix and Stowe racing circuits, and experience ‘hot laps’ in the company of qualified racing drivers.
Additionally, in the exhibition area fleet chiefs will be able to discuss their Mazda fleet requirements with the marque's corporate sales team led by head of fleet Steve Tomlinson.
More than 80% of the manufacturer's fleet sales in 2013 are expected to be accounted for by the recently launched upper-medium sector Mazda6 and the compact crossover SUV CX-5. At the event there will be seven Mazda6s and three CX-5s for fleet decision-makers to test with models also displayed in the exhibition area.
Last year's launch of the CX-5 marked the debut of Mazda's SKYACTIV technology, which delivers major total cost of ownership savings for fleet operators and BiK tax savings for company car drivers over rival models.
Significant fuel savings and emission reductions as a result of powertrain development are the headline benefits of SKYACTIV technology, but improved aerodynamics, vehicle weight reduction and chassis and transmission enhancements are also delivered.
Tomlinson said: ‘Fleet operators and company car drivers alike are looking to save money and SKYACTIV technology in the all-new Mazda6 and CX-5 enables them to do just that.
‘Our fleet focus over the next 12 months is on raising awareness of the two models in the corporate sector and enabling decision-makers to experience SKYACTIV. Having driven the models back-to-back with rival vehicles at the Show we believe the financial benefits allied to the style and specification of both the all-new Mazda6 and CX-5 mean they will find their way into company car parks in significant numbers.
‘Fleet decision-makers attending this year's Fleet World Fleet Show have the ideal opportunity to test the models in real world conditions and discuss the whole-life cost benefits with the Mazda corporate sales team.’
For more details please visit www.thefleetshow.co.uk or click here to register: http://www.thefleetshow.co.uk/for-visitors/visitor-registration