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Alphabet makes key appointments in Affinity Partnerships channel

Alphabet (GB) has made two new appointments within its Affinity Partnerships channel.

Darren Harnett moves to national specialist funding manager within Alphabet’s Affinity Partnerships channel

The channel provides funding solutions to some of the UK’s leading fleet management, accident management and daily rental companies, and the changes see national intermediary manager Darren Harnett move to the position of national specialist funding manager while Frankie Danson assumes Harnett’s former role.

Harnett has over a decade of experience in the fleet industry and has worked for Alphabet since 2016 when he joined the Farnborough-based business as national intermediary manager. Danson has served Alphabet for over five years in a variety of sales and sales management roles.

Frankie Danson becomes Alphabet’s new national intermediary manager within the Affinity Partnerships channel

Oliver Stevenson, head of Affinity Partnerships at Alphabet, commented: “I’m thrilled to be able to announce the appointment of Darren and Frankie into their new roles with Alphabet. They are two talented and highly regarded individuals within our organisation who have grown and developed with the business. I’m pleased that we have been able to provide them with the opportunity for the next chapter of their careers.

“The world of Affinity Partnerships is a dynamic and exciting one, with the challenge of meeting the needs of a diverse range of customers across a broad range of market sectors – from large corporate customers through to the UK’s leading rental and credit hire operators. Our Affinity Partnerships channel helps to meet the mobility needs of some of the UK’s largest corporate fleets, so Darren and Frankie will be key to our continued success in this important business channel.”

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news.