Drivers are being urged to take more care tomorrow as research shows it’s the time you are most likely to have a crash in Britain this year.

Saturday, 21 July at 2:30pm is the time you are most likely to have a crash in Britain this year, says SmartWitness

Using official Department of Transport data and its own insurance reports showing peak times for collisions in previous years, in-car technology firm SmartWitness has warned that Saturday 21 July at 2:30pm is the exact time drivers are most likely to be involved in an accident.

According to SmartWitness, a combination of peak traffic volumes in July, the start of children’s school holidays and the great summer ‘getaway’ have brought about such a perfect storm.

It also points to Department for Transport data that shows more vehicle collisions occur in the summer months of July and August, with a total of 2,330 serious and fatal collisions in July and 2,148 in August.

Chief executive Paul Singh said: “We are asking motorists to be extra vigilant when starting out on their summer holidays. The most common cause of road collisions is not poor road conditions or your car, it’s bad driving.”