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Ford announces new Focus pricing and specification

By / 10 years ago / Latest News / No Comments

The company has said that its new Focus will 'introduce an impressive equipment list of high technology smart features to the medium car market'.

Standard equipment on all models will include Ford's Torque Vectoring Control technology ,which debuted on the new Ford C-MAX. This electronic system balances the distribution of engine torque between the driven front wheels to optimise grip and stability irrespective of driving conditions or road surface.

Also included on all new Ford Focus models are digital radio (DAB), Bluetooth and USB connectivity, voice control of key convenience features, Thatcham Category 1 alarm, Ford Easy Fuel (to prevent misfuelling), front, side and curtain airbags, ESP, ABS and Isofix child seat attachments.

Mark Simpson, Ford of Britain marketing director, said: 'Ford Focus set the class benchmark for ride and handling at launch in 1998 and the all-new model will set another new standard in the segment – this time for next-generation features and smart technology.

'Ford Focus is firmly established as one of the UK's favourite cars, and this all-new range is set to grow that reputation even further thanks to its sporty exterior styling, advanced technology-laden cabin and rewarding dynamics,' he added.

The engine line-up comprises three petrol engines including the new 1.6-litre 150bhp Ford EcoBoost engine, which debuted in the Ford C-MAX, and four diesel engines. These are the upgraded 1.6 TDCi and 2.0 TDCi powertrains with six speed manual transmission (and optional dual-clutch PowerShift automatic on the 2.0-litre). The 1.6-litre EcoBoost and 1.6-litre TDCi come with auto start-stop as standard. All powertrains achieve sub-140g/km CO2 emissions, with the 1.6-litre TDCi (115bhp), achieving 109g/km – the only car in its segment with CO2 emissions under 110g/km across all series.

Prices for the new Focus start from £15,995 for the 1.6-litre 105bhp petrol in Edge trim and £16,995 for the 1.6-litre 95bhp TDCi.

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