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BP and Aral launch Europe-wide fuel card

BP and Aral have teamed up to launch a new dual-branded fuel card.

Joint BP and Aral card

The joint BP and Aral card is being rolled out across Europe.

The Europe-wide BP + Aral card is available to more than 200,000 BP and Aral fuel card customers and will also give users – as well as current BP Fuel Card customers – access to the ROUTEX network covering more than 17,000 sites across 29 countries in Europe.

The new card will be supplied to BP and Aral customers when they order international cards. Individual BP Plus or Aral Plus will still be given when ordering national cards for both truck and bus and car and van fleets.

British customers will be able to access more than 3,000 sites in their home country using the new card.

Koeno Siemons, European card marketing & operations manager at BP, said: “Managers of international fleets told us that being able to manage their vehicles remotely and reducing costs were their key priorities when choosing a fuel card. We’re emphasising our strong offer in this area by refreshing our proposition and the way we communicate with our customers. As network coverage is a key element for international fleets, we are launching a dual branded international card, which highlights the availability of both BP and Aral branded sites in Europe.”

The new dual branded fuel card launched this week at The Transport & Logistic Trade Fair in Munich – Germany and will then be rolled out across Europe.

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.