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BCA acquires Supreme Wheels Direct

BCA has acquired a 75% stake in Supreme Wheels Direct Ltd, a specialist in alloy wheel refurbishment, for an undisclosed sum.

avril

Avril Palmer-Baunack, executive chairman of British Car Auctions.

The acquisition allows BCA and Supreme to service demand for the refurbishment of alloy wheels, both for vehicles processed through BCA’s Services division and for vehicles handled through BCA’s remarketing centres nationwide.

Each step of the process is done in-house, from cleaning through to coating, including paint jobs and diamond cutting, and wheels leave the workshop fully certified.

Supreme employs 45 staff and over the last 12 months refurbished some 50,000 wheels. The company will operate in the BCA Vehicle Services division.

Avril Palmer-Baunack, executive chairman of BCA, commented: “The acquisition of Supreme represents an important investment in technical expertise that allows us to control the quality of the refurbishment of vehicles under our control.”

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Katie Beck

Katie joined Fleet World in 2012 as an editorial intern, following the completion of an English and American Literature BA from the University of East Anglia. She accepted a full-time position as an editorial assistant at the end of the internship period, and was promoted to the role of features editor in 2014. She works across the magazine and website portfolio, and administrates the social media channels.