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UK driver distraction on the rise

More than eight in 10 UK motorists (84%) admit that they get distracted behind the wheel, up from 76% in 2018, according to new research.

Businesswoman multitasking while driving, drinking coffee and talking on the phone-distractions

The research indicates that levels of UK driver distraction are on the rise

Carried out by telematics firms The Floow, the study of more than 2,000 adults suggests levels of UK driver distraction are getting worse – and this despite the Government’s crackdown on mobile phone use in cars.

Almost three in five of survey respondents (58%) said they took their eyes off the road when attempting to change the radio station – whilst more than half of drivers (51%) admitted to having a good old sing-along to a tune. Others admitted to drinking, eating, having an argument with a passenger and even daydreaming – all of which featured as top 10 driver distractions.

And 15% of drivers admitted to using their phone while driving – whether this be sending a text, checking social media, taking a call or looking for music.

David James, chief operating officer of The Floow, commented: “Our research shows the extent to which people are taking their eyes off the road for everyday journeys and it is alarming to see that distraction is on the rise. More needs to be done to make drivers more aware of the potential impact of their bad habits. In many cases, small changes can be made that will make them much safer drivers and have a profound impact on road safety in the UK.”

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.