Pure Leasing selects Fleet Assist as official SMR partner

By / 3 months ago / Latest News / No Comments

Pure Leasing has appointed Fleet Assist as its official SMR supplier under plans to further grow its fleet contract hire and leasing proposition.

Fleet Assist will manage Pure Leasing’s SMR needs via its network of 5,200 garages and 585 mobile units

Fleet Assist will manage all Pure Leasing’s SMR needs through its nationwide network of 5,200 garages and 585 mobile units.

The agreement also includes access to Fleet Assist’s Atlas business intelligence and detailed analytics, which will show how Pure Leasing can best meet drivers’ SMR needs.

The deal will support Pure Leasing’s growth to beyond its current fleet size of 1,000 vehicles.

Zaf Iqbal, Pure Leasing’s managing director, said: “Fleet Assist is the SMR industry’s benchmark supplier, and we are using their expertise to drive financial and resource efficiencies for us and our customers.”

Garry Winckley, Fleet Assist’s business development director, commented: “Pure Leasing is an independent contract hire provider, and we are pleased to be able to support their growth by providing them with greater SMR efficiencies.”

For more of the latest industry news, click here.

Natalie Middleton

Natalie has worked as a fleet journalist for over 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.