Martin Wedge, managing director, CarContractHire.com.

Dubbed CarContractHire.com, the business joins the existing OVL Group businesses, including Oxford Vehicle Leasing Ltd, Car Contract Hire Ltd, MinibusLeasingUK and e-drive, but will be aimed at a different market and will offer discounted solutions.

Martin Wedge, managing director of CarContractHire.com and OVL Group Limited, said: “CarContractHire.com is unique in that the contract hire agreement is fully completed online, making it quicker and cheaper than competitors.

“The last two years has seen the OVL Group Limited grow by 30% but we continue to want to push the boundaries further and offer more choice to both personal and business customers.  This alternative contract hire solution will meet a changing demand, particularly for the growing market of women drivers wanting a personal contract hire and sole traders requiring a cost effective solution.

“OVL Group Limited continues to increase its market share but I anticipate CarContractHire.com will quickly become a favourite for those looking for a quick, value for money deal who perhaps aren’t concerned about secondary specifications, or aren’t managing a fleet.  We expect CarContractHire.com to be a completely different market to our customers at OVL Group Limited.”