New i40 to become European flagship for Hyundai
The new model will make its world premiere at the 2011 Geneva Motor Show in March and will be launched first in estate form, with a saloon version following later in the year. Both are said to offer dynamic design and class-leading quality, performance and technical features.
'We have bold ambitions for Hyundai in Europe, and the new i40 will provide the momentum we need to achieve our goals in 2011 and beyond. We expect the quality of the new i40 to continue the development of our image in Europe and attract new customers to the Hyundai brand,' commented Allan Rushforth, vice president of Hyundai Motor Europe.
Designed at Hyundai’s European R&D facilities in Rüsselsheim, Germany, the new i40 stands out for being the company’s first upper-medium model to be specifically developed for the European market and will build on the company's existing "fluidic sculpture" design language.
Hyundai also promises a powertrain line-up that boasts best-in-class performance and fuel economy, and very low CO2 emissions.
'The i40 perfectly combines the four elements that have become core Hyundai values: practicality, performance, efficiency, and styling. Our designers and engineers have produced a car that encapsulates what European motorists look for in a D-segment vehicle,' added Mr Rushforth.