Multi-million pound investment for Baldock Motorway Service Area

Motorway Service Area (MSA) developer and operator Extra MSA Group has completed a multi-million pound investment into improving Baldock Motorway Service Area.

Baldock Motorway Service Area, located at A1(M) J10, has undergone an extensive programme of refurbishment and improvement works.

Baldock Motorway Service Area, located at A1(M) J10, has undergone an extensive programme of refurbishment and improvement works. These include the installation of a brand-new children’s play area; new high-powered electric vehicle charging points provided by IONITY; and updated onsite amenities including washroom facilities.

In addition, Baldock Motorway Service Area has recently welcomed Deep Blue, a traditional fish and chips restaurant with an eat-in cooked breakfast offering, to its food court. Deep Blue joins the broad selection of popular food, drink, retail and hospitality brands already located at the destination, including McDonald’s; Starbucks; KFC; Greggs; M&S; Chopstix; El Mexicana; West Cornwall Pasty; and Days Inn.

Andrew Long, CEO of Extra MSA Group, said: “We’re committed to going the extra mile and providing an exceptional experience for visitors, and that’s why we’ve been investing in a number of Motorway Service Areas across our estate.
“Helping to deliver on Government targets, high-powered electric vehicle charging facilities have been installed, which will help to give drivers the confidence that they can recharge and get back on the road again quickly.”

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Natalie Middleton

Natalie has worked as a fleet journalist for over 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.