Mike Quinton, former chief executive of the National House Building Council (NHBC), is to become the new chief executive officer of IAM RoadSmart, effective from 23 April.

Mike Quinton, CEO of IAM RoadSmart

Quinton previously ran his own financial services management consultancy and has also held the role of managing director, UK direct and partnerships at Zurich Financial Services. He also headed up Prudential’s motor and home insurance business, including steering the sale of this section of Prudential to Churchill and then RBS.

He replaces Sarah Sillars, who has completed her three-year contract with the organisation and is relocating with her family to a new home in Hampshire.

Commenting on his move to IAM RoadSmart, Quinton said: “I was attracted to the role by the company’s social purpose. All of us can buy in to the need to improve safety on our roads and I relish the opportunity to do my bit in that regard.”

He added: “The organisation has a long and enviable track record and is clearly highly regarded and authoritative. Recent changes have re-energised and re-positioned the business and my aim is to make IAM RoadSmart a strong and sustainable organisation that is future focused and a leader in UK road safety for many years to come.”