Multi-platform technology company FOD Mobility Group has announced two new appointments to accelerate its growth plans.

FOD Mobility Group’s leadership team left to right: Joe Howick (Fleetondemand CEO), Simon Lamkin (Mobilleo CEO), Justin Whitston (group CEO), Matt Heald (COO) and Sarah Smith (CFO)

Joe Howick becomes CEO of its Fleetondemand ground transportation business with immediate effect while Simon Lamkin is now CEO of its Mobilleo MaaS technology business. Meanwhile, Fleetondemand founder Justin Whitston will move to the position of group CEO, focused on the overarching business and product strategy.

Howick has been serving as chief commercial officer on the group’s executive board since he joined the company in 2019. He has a track record of almost 30 years’ senior commercial experience in the fleet and rental industries, including previous positions at FleetEurope, Zenith and Leasedrive Group.

In his new capacity, Howick will work closely with the executive team to continue driving the strategic growth of Fleetondemand’s business & technology throughout the UK and Europe. Its recently launched GT Suite is central to this, providing a ground transportation platform that allows businesses and their employees to book and manage all UK and international ground transportation in one place.

The new system will be supported by the continued expansion of Fleetondemand’s global partner network for the provision of vehicle hire, taxi, chauffeur car, and car sharing services. Customers will now benefit from fully integrated booking, management, reporting and centralised billing for all business journeys booked via GT Suite.

Howick said: “I am delighted to be leading the next phase of growth for Fleetondemand, building on the success of the business over the last 12 years. Our immediate focus will be on recruitment to support the implementation of our business development strategy and drive further growth of our existing customer base in the UK and Europe.”

Justin Whitston commented: “Joe’s leadership and contributions as chief commercial officer of FOD Mobility Group have been invaluable since he joined the business, and this appointment is a natural progression for him. His wealth of knowledge and strategic vision will be instrumental in the successful growth of Fleetondemand and I’m confident that he will take the business to new heights.”

Whitston also said the appointment of Simon Lamkin as group chief technology officer was a pivotal move for the successful growth and development of the Mobilleo platform.

Lamkin also commented on his new role, saying: “One of my reasons for joining FOD Mobility Group in 2021 was because of the Mobilleo product. Mobilleo has had some great early success in the Mobility as a Service space, we will continue driving forward and integrating new and innovative travel partners to make Mobilleo a class-leading product. I’m delighted to have the opportunity to lead this great team and to continue to enhance our core mobility technology.”