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Fleets urged to take lessons from 2012 MPG Marathon

The 30 competitors in the MPG Marathon achieved an average 16% improvement over the published fuel consumption figures for their vehicles, with two teams even managing to achieve over 100 MPG in the event, for the first time ever, in a Ford Fiesta and Kia Rio.

'As fleets come to terms with understanding their budgets for 2013, the need for tighter control on fuel costs has never been greater,' said Rhys Harrhy, ProFleet2 development consultant of ALD Automotive. 'And one of the initiatives we're likely to see more of in the coming year is greater encouragement for company car and van drivers to drive more economically.'

He added: 'Given that these vehicles were being driven in "real-world" conditions – with poor weather, stop-start traffic and general congestion – these results show just how much driving behaviour can influence fuel consumption, or the lack of it.'

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.