Among the factors that led to the company maintaining their partnership was Bridgestone’s sophisticated Siebel online account system, which allows monitoring of individual tyre cost and wear across the whole fleet, at any point of a tyre’s working life.

Conor Curran, national fleet executive Ireland/Scotland, Bridgestone Northern Region, said: ‘The decision by Cork Rent-A-Van to renew their contract reflects Bridgestone’s commitment to establishing long-term relationships that develop in line with a business’s core objectives. This flexibility to provide packages that cater for the specific needs of individual companies ensures that they benefit from a full range of services relevant to their operations’”

John Seaman, MD, at Cork Rent-A-Van, said: ‘Our customers expect reliability from our vehicles, whether it is for long or short term use and the overall tyre working-life that Bridgestone offers guarantees this. The Bridgestone tailored customer approach, including their online monitoring system was best equipped to respond to our need for a range of tyres suitable for everything from light vans to specialist HGVs, and made staying with Bridgestone an easy choice.’