Asda uses Zenith’s in-house teams for vehicle hire services and the two firms worked together to roll out changes including a stricter hire authorisation process, increased use of pool cars and lead-in vehicles rather than utilising daily rental vehicles, monitoring of re-fuelling costs and targeting repeat offenders.

Full visibility on every aspect of spend is provided through Zenith’s Pulse platform. Since the changes were implemented Asda has seen a 19% reduction in ancillary hire costs, a 72% reduction in excess mileage charges, a drop in re-fuelling costs of 33%, reduced vehicle hire days of 15% and a total reduction in vehicle hire spend of 9.5%.  

Mike Hazlegrave, reward manager at Asda, commented: ‘We have been working with Zenith to reduce our vehicle hire spend through tighter enforcement of our policy. Access to detailed data and analysis from Zenith’s Pulse platform, along with their consultancy and advice has enabled us to identify and reduce areas where cost can be reduced. We have then been able to implement procedures internally to drastically reduce ancillary spend, whilst also reducing hire days and rental costs. We are delighted with the savings we have achieved in a short space of time.’