'We will set a standard in the industry,' said Mr Jacoby said, who joined Volvo Cars as president and CEO this August.

During the press conference on the Volvo stand, he emphasised the importance of electrification. Present on the stand is the Volvo C30 DRIVe Electric, a sporty car that runs purely on electricity and has a range of 150 kilometres on a single charge.

The C30 DRIVe Electric will go into production in early 2011 and run in test fleets in Europe, China and the US.

Stefan Jacoby also stated that Volvo Cars will have a plug-in hybrid on offer in 2012, combining an electric power with a diesel hybrid power train. The Volvo plug-in hybrid will have ultra low CO2 emissions, below 50g/km.

'We move into the future with the aspiration to design vehicles with minimised environmental impact, as well as the ambition to produce the world's safest cars,' he commented.