Vredestein looks to become substantial tyre player in fleet market
Premium tyre brand Vredestein is to enter the UK fleet market in line with its plans for expansion.
Premium tyre brand Vredestein is to expand into the UK fleet market.
The company offers a product portfolio covering high-performance car tyres, with summer, winter and all-season options, as well as a comprehensive range of brand new tyres for light commercial vehicles, and says it’s well positioned to supply the sector.
“Vredestein is a premium European brand that has a great deal of appeal in the UK,” said country manager Karl Naylor. “The Vredestein Wintrac xtreme S and Quatrac 5 were the first winter and all-season tyre (respectively) with a Y-speed rating. These are tyre choices that would both reduce fleet maintenance costs and make the fleet safer.
“We are also launching our newest van and light truck tyre, the Comtrac 2 All Season, this month. Again, light commercial vehicles are an important part of many fleets, and registrations for this vehicle segment showed another rise in 2016, which is now the fourth consecutive year of growth for the segment in the UK.”
Vredestein also offers fleet customers a two-year warranty, including accidental damage, damage due to impact and non-repairable puncture cover.
Katie Beck
Katie joined Fleet World in 2012 as an editorial intern, following the completion of an English and American Literature BA from the University of East Anglia. She accepted a full-time position as an editorial assistant at the end of the internship period, and was promoted to the role of features editor in 2014. She works across the magazine and website portfolio, and administrates the social media channels.
