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Wider public to benefit from new council hybrid car club

Rushmoor Borough Council has become the latest local authority to team up with Enterprise Car Club to set up a new car club for both staff and the general public.

L-R: Steve Wren and Ryan Johnson of Enterprise with Councillor David Clifford, Leader of Rushmoor Borough Council and Cheryl Roby from Enterprise

The scheme operates two vehicles, a Toyota Yaris Hybrid and a Kia Niro Hybrid, both of which are available to council staff from 8am to 6pm, Monday to Friday, cutting the need for them to use their own vehicles on business.

Out of these hours, the vehicles are available for the general public to rent, with membership priced at £60 – currently reduced to £10 for the first year as a special incentive – and prices starting from £6.20 per hour.

One of the cars is located at the council offices in Farnborough Road, the other in the Queensmead car park.

Councillor David Clifford, Leader of Rushmoor Borough Council, said: “We think it’s the way ahead to provide greener vehicles for people when they need to use them. Making the car club available to our employees during the day and the local community in the evenings and at weekends means that we can get the best value from the service. There is a benefit in providing more choice to local residents and businesses when people are most likely to be out and about and may need a car.”

Enterprise is also looking to partner with more local authorities that want to bring the benefits of shared access to mobility for both employees and the local community.

Ryan Johnson, General Manager for Enterprise’s London & South East region, said: “Offering shared access to mobility brings many benefits to a community, especially when there are other transport services such as trains and buses nearby. It helps councils meet their goals in terms of air quality while also adding to local services. Councils often see a reduction in the number of miles driven after introducing Enterprise Car Club.”

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news.