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White remains Brits’ favourite car colour for third year running

The data from the Society of Motor Manufacturers and Traders (SMMT) shows more than a fifth (21.4%) of new cars registered are white, compared with less than 1% a decade ago.

Blue cars have also seen a resurgence in demand, with more than one in six people choosing the colour. Blue used to be the nation’s first choice of car colour in the late 1990s and, after a period of falling popularity at the start of the century, it has now seen three years of continued growth in demand. 

Meanwhile, after eight years at the top between 2000 and 2008, silver continued its decline. It now makes up just over one in 10 new car registrations compared with its peak in 2004 when almost every third new car registered was silver.

Overall, neutral tones continued to dominate, with black cars in second place after white and followed by grey, taking 19.4% and 15.6% of the market respectively.

Yet demand for some brighter colours has shown an increase. The number of people choosing mauve cars rose by approximately a third in 2015 (30%) to 12,414, taking the colour into the top 10 for the first time.

Demand for green cars grew by 31.2% to 28,250 units to take its highest market share (1.1%) for five years.

Orange and yellow cars, meanwhile, also surged in popularity – up 25.7% and 12.7% respectively – with a total 30,187 people opting for the eye-catching colours.

The data from the Society of Motor Manufacturers and Traders (SMMT) shows more than a fifth (21.4%) of new cars registered are white, compared with less than 1% a decade ago.

Blue cars have also seen a resurgence in demand, with more than one in six people choosing the colour. Blue used to be the nation’s first choice of car colour in the late 1990s and, after a period of falling popularity at the start of the century, it has now seen three years of continued growth in demand. 

Meanwhile, after eight years at the top between 2000 and 2008, silver continued its decline. It now makes up just over one in 10 new car registrations compared with its peak in 2004 when almost every third new car registered was silver.

Overall, neutral tones continued to dominate, with black cars in second place after white and followed by grey, taking 19.4% and 15.6% of the market respectively.

Yet demand for some brighter colours has shown an increase. The number of people choosing mauve cars rose by approximately a third in 2015 (30%) to 12,414, taking the colour into the top 10 for the first time.

Demand for green cars grew by 31.2% to 28,250 units to take its highest market share (1.1%) for five years.

Orange and yellow cars, meanwhile, also surged in popularity – up 25.7% and 12.7% respectively – with a total 30,187 people opting for the eye-catching colours.

Top 10 Car Colours 2015:

Colour

 No. registrations

% market share

% change on 2014

 1. White

564,393

 21.4%

+2.2%

 2. Black

509,677

 19.4%

+5.3%

 3. Grey

411,717

 15.6%

+21.1%

 4. Blue

386,432

 14.7%

+15.5%

 5. Red

318,897

 12.1%

+1.8%

 6. Silver

295,429

11.2%

-5.2%

 7. Green

28,250

1.07%

+31.2%

 8. Brown

25,445

1.0%

-23.3%

 9. Orange

17,773

0.7%

+25.7%

 10. Mauve

12,719

 0.5%

+30.0%

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.