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Volvo unveils new S90 and V90 to fleets at global drive event

Fleet decision-makers, including from the UK, have attended a global drive event for the new Volvo S90 and V90.

Volvo S90 and V90

At the global launch of the S90 and V90, Volvo Car UK outlined pricing, RV positioning and sales expectations

In total, 200 decision-makers from end-user fleets, rental, leasing, chauffeur, taxi and fleet management companies across 18 countries attended the event in Estepona, southern Spain, and were the first to drive the cars on public roads.

Stefan Sällqvist, Volvo Cars’ senior product manager, talked through the cars in detail including the chassis and powertrains, and where the models fit into the Volvo range.

The event also displayed the latest technologies fitted to the cars, such as the updated Pilot Assist semi-autonomous drive feature which works at speeds of up to 80mph, as well as City Safety which includes Full Auto Brake with Pedestrian and Cyclist Detection, and the new Large Animal Detection technology – said to be a world first.

UK fleet guests were also given an overview of the cars’ pricing, residual values positioning and sales expectations.

Volvo added that fleets remain firmly at the heart of the brand’s continued global sales growth.

“The fantastic attendance at the global drive event showed the importance of the S90 and V90 to fleets, as well as the increased desirability of the Volvo brand,” said Selwyn Cooper, head of business sales for Volvo Car UK. “Responses from UK fleets were exceptional, both on the cars’ quality and refinement and also on the class-leading safety features and technology fitted as standard.”

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.