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Volvo drives business sales 7% in first half

Volvo Car UK has reported strong business sales growth in the first half of 2016, helped by strong take-up of the V40, V60 and S60.

Selwyn Cooper, head of business sales for Volvo Car UK

Selwyn Cooper, head of business sales for Volvo Car UK, said the V40, V60 and S60 played a key role in the carmaker’s 7% growth in business sales for the first half of 2016

Announced as the carmaker gears up for the new V90 and S90, the figures show that Volvo recorded sales of 22,629 cars in the first six months of the year, up 7.0% over the same period last year, with business user orders accounting for over a third of the total UK sales.

The V40, S60 and V60 models accounted for 45% of the total order take for business sales during the months of January to July.

In particular V60 sales were up 28%, year on year, of which the V60 Business Edition variant accounted for 44% of all orders placed so far this year.

Volvo also reported strong demand for the recently introduced V60 D5 Twin Engine model, which brings CO2 emissions of 48g/km and qualifies for a Government plug-in car grant of £2,500, as well as a 100% first year writing down allowance and a Benefit-in-Kind (BIK) rating of 7% this year.

Selwyn Cooper, head of business sales for Volvo Car UK, commented: “While fleet orders of XC90 accounted for 5% of overall UK sales from January to July, of which 50% were T8 Twin Engine models, the V40, V60 and S60 continued to sell extremely well, contributing heavily to our growth success. It’s also great to see the positive response to our new model launches continuing to drive interest in our existing line-up.

“Volvo’s UK business and fleet sales grew from 22,065 in 2013 to 28,563 in 2015. Now, with S90 and V90 orders already coming in, the introduction of more powerful Twin Engines and healthy residual values are setting a strong platform in terms of sales for the rest of the year,” added Cooper.

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.