Toyota GB appoints new head of fleet
Stuart Ferma is to head up Toyota GB’s fleet sales operation from 1 January, replacing Neil Broad who will move to the marketing department.
Ferma will take on the role of general manager, fleet operations, after more than 20 years in customer relationship and sales roles with the company, most recently as national fleet sales manager.
He succeeds Neil Broad, who has led the fleet department as general manager since 2012. Broad will move to the Toyota marketing communications team, focused on brand development.
Ferma commented: “I am very grateful to Neil for the dedicated work he has put in and the great support he has given me over the years. With my move up to head fleet operations we are also maintaining continuity in the good relationship we’ve established with our customers.”