The carmaker is an official partner of Red Nose Day and is running the fund-raising initiative with the help of its UK businesses, including Toyota GB, Toyota Manufacturing UK, Toyota Financial Services, Toyota Materials Handling, Toyota Logistics and Toyota Centres nationwide, with a combined workforce of more than 10,000 people.

Matt Harrison, president and managing director Toyota GB, said: ‘Red Nose Day achieves the remarkable feat of making people laugh while at the same time helping make a real difference for those people most in need.  Toyota is proud to be a part of its inspirational work as an official partner of this year’s Red Nose Day and across the country we will be pulling out all the stops to raise as much money as we can.

‘We have set ourselves a target of £1 million that we are confident we can achieve with the enthusiasm, generosity and good humour of the thousands of people who work in our offices, factories, warehouses, workshops and showrooms, together with their families, friends and business colleagues.

‘Contributing to a better society and bringing a smile to our customers’ faces are all part of Toyota’s global vision, commitments that we believe fit perfectly with Comic Relief’s mission to give constructive help to those most in need.’

The Red Nose Day noses are available exclusively from Toyota’s UK dealerships, or can be ordered at Toyota’s official UK eBay store stores.ebay.co.uk/ToyotaOfficialStore. The price is £5 per nose and every penny of that goes to straight Comic Relief’s grants programme.