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Soaring demand for ODO fleet management platform as businesses optimise fleets

By / 6 months ago / Latest News / No Comments

The number of vehicles on the ODO fleet management platform has fast accelerated in the last six months as fleet operators respond to rapid market changes due to the pandemic.

ODO will provide fleet management solutions to TysonCooper's varied customer base

The number of vehicles on the ODO fleet management platform has nearly trebled since April 2020

Parent firm DRIVE Software Solutions said the number of vehicles on the platform has nearly trebled since April 2020, driven by increased demand from three key customer segments.

Delivery companies have led the growth, due to an exponential rise in home deliveries as consumers buy online due to the ongoing trend for working from home.

Strong demand is also being seen from leasing brokers that are diversifying their business models to introduce recurring revenue streams from fleet management services; DRIVE has grown its broker customer base by 30% since April 2020.

And finally OEMs, dealers and brokers are turning to ODO due to the accelerating trend for consumers to migrate from vehicle ownership to usership, requiring automotive businesses to optimise their fleet through multiple channels including car sharing, subscription models and short-term rental.

The increasing pace of change in the automotive sector is also likely to see further rapid growth in take-up of ODO, according to Robert Gorby, chief commercial officer for DRIVE Software Solutions.

He commented: “We’re delighted with the growth we’ve seen so far this year. However, this is just the start of something much bigger for DRIVE and the industry generally as we accelerate towards the new realities of Mobility-as-a-Service, electric and hydrogen vehicles, autonomous and connected vehicles and an increasingly digitally savvy consumer.”

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news.