Furthermore, the range of choice from increases in the number of option and equipment “packs” has grown over the same period by 187%. This means the number of models which can be purchased with a pre-defined set of “extras” has grown from 1,281 in 2010 to 3,682 in September this year.

The figures are revealed in CAP's New Vehicle Data database, which also reveals that there are now a staggering 369,257 possible combinations of vehicle options available in today's market, compared with 177,257 in 2010 – and the number is growing every day.

As an example, CAP points to the MINI, which has 709 derivatives available as new cars today, whilst the number of option combination permutations now stands at 65,836.

CAP operations director Adrian Rushmore said: ‘The car market is becoming more dynamic every month as manufacturers seek to inspire their customers with the widest possible choice.

‘But a look at our vast and growing database of model, derivative and equipment permutations reveals that the future is going to be ever more confusing for everyone.

‘When you consider that there are now more than 65,000 possible combinations of options on a MINI alone, it's clear that expert assistance for trade and consumers alike will be more important in the coming years than ever before.’