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Primacy 4 tyres could cut costs for fleets, Michelin says

Following independent tests by DEKRA, Michelin believes fleets could cut costs by adopting their Primacy 4 tyre range that last an average 11,000 miles longer than tyres manufactured by direct competitors.

Wear indicators on the shoulder, bottom and tread grooves on the Michelin Primacy 4

Wear indicators on the shoulder, bottom and tread grooves on the Michelin Primacy 4

The tests, undertaken by DEKRA using a Volkswagen Golf Mk7, ran on 205/55 R16 size tyres and found the Primacy 4 tyres braked 0.9m shorter than the average competitor tyres when new and when worn by 2.8m shorter than the average.

Jonathan Layton, Head of Fleet at Michelin, says: “The long-lasting performance of the Primacy 4 could lead to notable financial and environmental benefits, potentially saving a high mileage fleet vehicle a set of tyres over the life of a contract.”

Michelin Primacy 4 – which went up against multiple premium brands during the DEKRA tests – will be launched in 64 sizes from January 2018, to fit wheels ranging from 15 to 18 inches.

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Jonathan Musk

Jonathan turned to motoring journalism in 2013 having founded, edited and produced Autovolt - one of the UK's leading electric car publications. He has also written and produced books on both Ferrari and Hispano-Suiza, while working as an international graphic designer for the past 15 years. As the automotive industry moves towards electrification, Jonathan brings a near-unrivalled knowledge of EVs and hybrids to Fleet World Group.