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Practical Car & Van Rental partners with In-Car Cleverness across UK network

As well as analysing driver behaviour during rentals, customers will benefit from asset protection in terms of tracing fleet vehicles, advanced remote vehicle fault alerts, totally accurate mileage recording and a cutting-edge incident reconstruction system.

Practical managing director, Graham Lond said: ‘We feel the adoption of this solution by the network can only add value to our business model, will undoubtedly result in cost savings due to better vehicle management and protection and will give us more ammunition to keep insurance costs at a low level.’

Tim Eaves, ICC commercial director, said: ‘Whereas fleet operators know their drivers and can offer training and advice if the behaviour of individuals behind the wheel is costing them money, rental companies typically know nothing about the people driving their vehicles.

‘That’s where the asset protection benefits of ICC come into their own – being able to see where their vehicles are, how they are being driven and exactly who is liable after an accident will save Practical money in insurance costs alone.

‘With 95% of the Practical network taking up Practical’s Allianz insurance package, we are expecting a very high percentage of franchisees to adopt the ICC proposition. In turn, this will keep insurance costs down so everyone wins.’

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.