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PING Europe takes delivery of first Volvo V90s

Golf equipment manufacturer PING Europe has received the keys for 11 Volvo V90s for its UK fleet.

Row of white cars with two people shaking hands in middle

Pete Brown, UK sales manager, PING Europe, with Jeanette Griggs of Volvo Car UK

The vehicles replace the firm’s current fleet of V70s and will be used by the firm’s field sales team to travel across the the UK.

The V90s have been specified in Ice White to match the colour palette of PING cars worldwide and are equipped with Volvo’s semi-autonomous Pilot Assist technology as standard.

The handover to PING’s head office in Gainsborough was completed with product training for the field sales team.

Pete Brown, UK sales manager, PING Europe, commented: “PING Europe has had a relationship with Volvo for 19 years and while we’ve tried other manufacturers for our fleet, we’ve always come back to Volvo due to its safety, build quality, technology and comfort credentials. In fact, we had so much trust in Volvo’s capabilities following years of continuous high levels of satisfaction, all 11 of our V90s were ordered pre-launch, before driving or even seeing the finished product.

“Having recently driven the V90 however, I can say it was more than what we expected and it certainly exceeded all of our high expectations. While delivering the functional practicalities of an estate, including great cargo and storage solutions, the new V90 takes a clear, premium step forward in terms of aesthetics, the advanced safety features available as standard and its versatility.”

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Natalie Middleton

Natalie has worked as a fleet journalist for over 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.