Peugeot iOn scoops Grünes Lenkrad award in Germany
The iOn was chosen over 20 other low-emission vehicles, short-listed for their low environmental impact.
The Grünes Lenkrad, introduced in 2007, is dedicated to environmental initiatives. It forms part of the Goldenes Lenkrad (“Golden Steering Wheel”) motoring honours that have been awarded for 34 years by Germany’s Axel Springer press organisation.
The shortlist for the Green Steering Wheel award is compiled with votes from readers of Auto Bild and Bild am Sonntag, the Sunday edition of the popular newspaper in Europe. Readers chose vehicles, concepts and technologies that stand out for their potential to reduce the car’s environmental footprint.
An international jury of automobile and environmental experts, sponsored by the Federal Environment Minister, then chose the winner from the five finalists, settling on the Peugeot iOn for 2010.
The trophy was presented to Jean-Marc Gales, vice president, brands PSA at Peugeot Citroen: ‘We are very proud to have won the Grünes Lenkrad, which recognises Peugeot’s expertise and commitment to developing automotive emission reduction technology. The Diesel Particulate Filter (FAP) introduced in 2000, the all electric Peugeot iOn this year and Hybrid4 Diesel Hybrid technology, a world first when it is launched next year, are all examples of this commitment.’
This latest award follows on from the Öko Globe and eCar Tec awards presented earlier this year to the iOn.