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Nine out of 10 insurers recognise benefits of driver assistance features

That’s according to new research by Autoglass which also finds that 30% of those insurers interviewed admitted that they are not currently able to take advantage of ADAS systems.

However, an industry body has forecast that 50% of all new vehicles will carry new technologies like ADAS by 2022, as global manufacturers like Ford, Mercedes-Benz, Volvo and BMW continue to invest heavily in developing new products.

Meanwhile, in 2015, 95% of all new vehicles tested by Euro NCAP had one or more of these types of features either as standard or an option.

Research by Thatcham has found that insurance premiums linked with ADAS safety features are around 10% lower.

Autoglass, which partners with many of the UK’s top insurance companies, has developed a technical solution to calibrate ADAS systems, ensuring that they continue to function safely and correctly after a windscreen replacement. 

Neil Atherton, sales and marketing director at Autoglass, said: “It’s good to see that attitudes have decisively moved on since a study we did two years ago, which found much more limited awareness of new technologies among insurers and a degree of cynicism about their benefits. Cameras in particular are a powerful tool for improving road safety and are becoming a more common feature in new cars. 

“However, drivers should be aware that cameras used for autonomous emergency braking, for example, are not without risk as one that is misaligned won’t ‘see’ the road ahead correctly with potentially dangerous consequences. This is why, as a business with safety at the heart of everything we do we have invested significantly in research and development to produce a solution that gives both driver and insurer the confidence that their ADAS system is functioning as it should.” 

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.