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New Vulog tech opens up mobility services

Vulog has updated its AiMA (Artificial Intelligence Mobility Applied) platform to enable operators with single fleets to offer multiple usage possibilities, opening up the mobility market.

The first deployment of AiMA’s multi-usage feature will take place in Madrid, Spain with the Wible car-sharing scheme

The platform is already used to underpin 25 car share schemes across the globe. The latest update means the platform can now support a free-floating scheme in which users can access vehicles instantly anywhere within a large geofenced area while also enabling  the convenience of scheduled bookings, where vehicles can be reserved for a specific time at a location selected by the user. As such, it opens up new opportunities for services such as car-sharing, scooter sharing and other shared mobility services, and could open up the MaaS market to more entrants.

The updated platform is being debuted on the Wible car-sharing service in Madrid, Spain. Launched in August 2018, the service is operated as a joint venture between Kia Motors Europe and Repsol and operates 500 Kia Niro PHEV, with more than 70,000 users.

“We want people to be able to use our cars for any need they have,” said Javier Martinez Rios, CEO of Wible. “The new game-changing capabilities introduced by Vulog’s AiMA platform ensures that anyone who wants access to a car at some point in the future can get it by reserving ahead of time one of our instant access vehicles circulating in the streets of Madrid. They also benefit us directly by improving the profitability of the operation through an increased utilisation rate of our fleet. Everyone wins.”

Other new features recently added the AiMA platform include improved predictive demand management, specific electric fleet management enhancements, and the integration of autonomous shared mobility capabilities.

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.