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New online livery ordering to help cut downtime & fraud

The newly developed website enables fleet managers and their garage and bodyshop partners to order new vehicle livery from an online catalogue.

Now customers are being encouraged to allow Sign Language to hold in stock replacement livery on a panel-by-panel basis to enable same-day dispatch and thus significantly cut the cost of having a vehicle off the road, which can run into hundreds if not thousands of pounds.

Additionally, businesses ordering new vehicles can give permission to their suppliers to access the catalogue thus also speeding up the process for putting new vehicles on the road.

Previously replacement livery had to be ordered via a manual process, but Sign Language’s introduction of a customer-specific online catalogue accessed via a secure website portal means same-day livery dispatch if held in stock and ordered before 1pm, or next day delivery if ordered after 1pm. If livery is not held in stock the delivery lead times can dramatically extend the vehicle off road time.

Customers have total visibility of their livery stock holding on a per panel basis – front off-side wing, rear quarter panel, front door etc – and they can give authority to their service, maintenance and repair partners to access the site and place orders.

Users can also review vehicle livery history on a per vehicle basis thus enabling new signage to be ordered and held enabling stocks to be replenished in real time.

Sign Language also highlighted that there have been incidents of brand corruption with vehicle livery being used by fraudsters on their own vans to gain access to company depots to steal tools, equipment and materials.

Sign Language operations manager Nigel Brown said: ‘The ability to track livery ordering via a unique reference number, such as a vehicle registration number or VIN plate will help to prevent fraud and brand corruption.’

Managing director Tobin Jenkins added: ‘We have been working for many years to establish industry-leading procedures, systems and service standards that are suitable for the fleet market. The launch of our online ordering web portal complete with a customer-specific online livery catalogue is further proof of Sign Language leading the industry.’

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.