Mazda SKYACTIV technology receives award ahead of CX-5 launch
Delivering major fuel savings and emission reductions for fleet and retail customers, SKYACTIV technology won a top award from industry publication Fleet World in the week that the Mazda CX-5 goes on UK sale.
The Editor’s Award in the 2012 Fleet World Honours was presented at a special ceremony held at the Royal Automobile Club in London yesterday (Wednesday, May 16).
The benefits of SKYACTIV technology are seen in a range of new fuel-sipping, emission-busting engines powering the Mazda CX-5, but extend to also include improved aerodynamics, vehicle weight reduction, chassis developments and new manual and automatic transmissions. @[email protected]
SKYACTIV technology, which has as its three key attributes economy, safety and performance, promises to redraw the automotive landscape as it is gradually rolled out across the Mazda line-up with the launch of new models.
Steve Moody (Inset, Left), Editor of Fleet World, said: 'Mazda’s brilliantly innovative SKYACTIV drivetrain has been in development for a few years, and now it is here, proving itself on the road to be every bit as good as we thought. With low CO2, Euro6 emissions (on diesel models) and good power outputs, SKYACTIV will give Mazda a renewed vigor in the fleet market.'
Crucially SKYACTIV technology, which is designed to achieve the seemingly conflicting goals of driving pleasure plus environmental and safety performance without compromise, sees Mazda staying loyal to petrol and diesel engine technology.
Jeremy Thomson, managing director for Mazda UK collected the award and said: 'The arrival of the CX-5 marks the dawning of a new era for Mazda with the arrival of SKYACTIV technology. We are naturally delighted that its industry-leading credentials have been recognised by Fleet World.
'The range of SKYACTIV technologies allows Mazda to build petrol and diesel cars that deliver class-leading fuel consumption and CO2 emissions without compromising performance or handling. This significantly reduces the cost of motoring for fleets and company car drivers and responds to the environmental needs that are now a key factor in corporate decision-making.
'By introducing SKYACTIV technology to all sixth generation Mazda vehicles, starting with Mazda CX-5, everyone can drive an environmentally friendly car, not just those who are prepared to pay the price premium charged by other brands,' he added.