The TTC Group event on 17 September in Telford will see Lord Digby Jones, a former Director-General of the Confederation of Business and Industry (CBI), talk about how company bosses can still protect “the bottom line” while helping to save lives at the same time.

The business road safety awareness session will also launch and showcase TTC DriverProtect, a new solution for companies to manage workplace road safety that provides online risk profiling and management tools supported by eLearning modules to ensure organisations maximise financial benefits and minimise business risk.

The easy to use software allows management to carry out a complete “end to end” risk profile of employees so that companies can take steps to improve driver awareness and performance, reduce fleet management costs and meet health and safety legal requirements.

Firefighters and other members of the emergency services will also be at the event at the TTC Group HQ in Hadley Park, Telford, when a driver will be cut out of a car to show the human implications of a car crash.

“There are 20 deaths and 250 serious injuries on UK roads every week which involve somebody driving for work. It costs companies millions. The human cost is incalculable,” said TTC Group director Alan Prosser.

“At the TTC Group we are passionate about educating all road users to give them the skills to stay safe. Businesses can play their part and adopt simple measures to minimise the dangers on the road while reducing their business costs.

“Collisions cost money and by taking simple precautions, many can be prevented. It’s a win-win situation for companies and that is the message we want to get across.”

Managers interested in attending the event should contact the TTC Group team on 03330 113 113, [email protected] or visit www.ttcgroup-uk.com.