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Leomont Wouda to drive international business at Traxall

Traxall International, a major independent provider of outsourced fleet management services, has appointed Leomont Wouda as its international business development director.

Traxall CEO Ross Jackson (left) welcomes Leomont Wouda International Business Development Director

Traxall CEO Ross Jackson (left) welcomes Leomont Wouda international business development director

Wouda, who will also serve as managing director of Traxall Belgium, brings more than 19 years of fleet management, leasing and strategic business growth experience to the role, including senior management roles for a number of international operators including international fleet and supply chain management provider HPI Fleet & Mobility Group Europe and Masterlease (part of General Motors).

He was most recently at global vehicle fleet management organisation ARI, where he was international sales manager and commercial manager, Benelux.

“As the bridge between the 15 countries in which we operate across Europe and South and Central America, I will be leading and driving the international commercial strategy, working with all our local businesses to align services and marketing in support of significant growth plans,” said Wouda.

“Today, our core services remain heavily focused on the delivery of fleet management services in multiple markets but, with the current market evolution from fleet to mobility management centred on vehicle connectivity, it’s an exciting time to be joining. We can act as the lynchpin of such solutions, connecting the different pathways while consolidating and tracking data to give employers a transparent global overview of their costs and operations.”

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.