Kia provides preview of plug-in hybrid
The plug-in hybrid drivetrain comprises a 153PS Gasoline Direct Injection (GDI) 1.4-litre engine mated to a permanently-engaged fixed ratio Continuously Variable Transmission (CVT), used in combination with a 78kw electric motor. The model can be powered by the petrol engine or electric motor or both together, depending on driving conditions. It has a range of over 50 miles using just its electric motor, and has a fuel economy rating of more than 202 miles per gallon for a total range of 746 miles.
In addition, the "Ray" is equipped with an engine-power saving alternator management system and a toggle gearshift indicator to encourage economical driving.
Efficiency is further improved by the model's aerodynamic shape, which employs a tapering greenhouse cabin and a longer "tail" as well as a one-piece integrated underbody panel.
Kia also says that its EcoDynamics philosophy is supported by the use of strong, lightweight materials. The LED Kia badge is covered with a single piece of glass that extends over the hood and another piece of glass extends from the cowl of the windshield to the rear header.
The interior uses eco-friendly recycled materials in white tones to keep the temperature down and reduce the use of air conditioner energy.
Peter Schreyer, chief design officer for the Kia Motors Corporation, said: 'Being green doesn't have to be an obvious statement anymore and the Kia "Ray" exemplifies a viable blend of modern, eco-minded features for today's environmentally conscious consumers.'
The "Ray" also features touch-screen controls, drive-by-wire steering, "cool-glazing" solar glass and a lithium-polymer battery – all said to be possible indicators of future technology from Kia.