Kia Motors Europe creates new role to focus on key leasing and international accounts
Mr Greco assumed the position as of November 2010 and takes responsibility at Kia's Pan-European Operations for full service leasing and international corporate customers, directly reporting to the fleet & remarketing Manager of Kia Motors Europe.
He has been in the automotive business since 2003 having worked with the Renault-Nissan group and Ford Motor Company in Italy, mainly collaborating in the areas of Sales and Marketing. He joined KIA-Hyundai Motors Group in May 2008 and was appointed as assistant manager remarketing, based in the Frankfurt HQ office, with the objective of sustaining new car sales’ growth through better used car management.
His achievements include the creation and launch of the “Kia Approved” Used Cars programme, now running in 12 countries with coverage of around 500 dealers across Europe, with the benefit of used car sales increase of 52% and reduction of used cars stock of 62% in the past few years.