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JLR to drive public sector fleet sales with Leaselink

Jaguar Land Rover has deployed Ebbon-Dacs’ Leaselink and moDel solutions as it looks to drive direct sales to public sector fleet customers.

Jaguar XE on UK production line

JLR is using Leaselink and moDel to drive public sector sales

The carmaker runs a direct sales department, based in Gaydon, Warwickshire, that handles vehicle sales to various public sector fleets, and is an approved vehicle supplier under the RM1070 Crown Commercial Services framework agreement.

The framework provides leased vehicles via a panel of 12 leasing companies, giving fleet decision-makers a central portal that allows them to generate quotations for new vehicles. They then select the most attractive leasing quotes received on a competitive tendering basis.

The Leaselink platform will handle direct sales to public sector fleet customers, providing a consolidated process, while the moDel vehicle movement management solution will automate and manage the associated new vehicle movements.

The 16-month project to implement Leaselink went live on 1 May and, according to Claire Watson-Brown, national public sector manager, Jaguar Land Rover UK, is already bringing a number of benefits, including greatly improved transparency and the ability to track orders anywhere in the supply pipeline.

Meanwhile the introduction of moDel has helped the carmaker to increase accuracy of delivery times and speed up documentation, helping to speed up the payments process as well as greatly improving transparency.

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.