Jaguar Land Rover announces 800 new jobs in UK
The carmaker sold a total of 357,773 vehicles in 2012, up by 30%, helped by the launch of new and updated models as well as strong growth in China, which has now become the brand’s largest market, with sales up by over 70%.
Phil Popham, Jaguar Land Rover’s director of group sales operations, said: ‘2012 has been a strong year for Jaguar Land Rover with record breaking sales performance globally. All of our key markets saw strong progress, with demand for our premium vehicles setting new records in a very competitive environment.
‘Looking ahead to 2013, we are continuing to invest in our business to support our ambitious plans for growth and we will be introducing eight new or refreshed products throughout the year.’
Strong model ranges in 2012 included the Range Rover Evoque, which set a company record for its first full year of sales, with 108,598 vehicles sold. Notable sales performances were also seen for the Discovery 4/LR4 and Range Rover Sport as well as the XJ, XF and XF All Wheel Drive.
JLR's announcement follows the news last week of cutbacks at Honda’s Swindon plant in response to the slump in the European new car market.
Over 200 of the new jobs in the UK are being supported by the UK Government’s Regional Growth Fund.
The news follows the recent confirmation that the carmaker is to embark on a £370m investment programme for its Solihull site, which includes the installation of a new aluminium body shop for the new Range Rover as well as upgrades to paint-applications technologies, trim assembly, warehousing and Jaguar Land Rover’s first customer handover centre.