Iron Mountain implements GreenRoad road risk technology across UK fleet
GreenRoad’s service will go live in February 2011 in 450 Iron Mountain HGVs and LCVs at 30 UK depots and will be used by 500 plus drivers. The introduction of the technology follows a pilot programme last year that delivered a 77% reduction in driver risk and a 93% cut in crashes compared to the previous year as well as a 14% drop in fuel consumption.
While using GreenRoad’s service over a ten-month period in 2010 the company submitted just three minor insurance claims. Iron Mountain drivers performed so well that GreenRoad created a new ultra-low risk category of blue drivers as a subset of its green drivers.
The contract has been signed as part of a partnership between GreenRoad and insurance firm Zurich to offer an integrated fleet risk management solution. Zurich aims to help its customers like Iron Mountain reduce their collision claims rate and insurance premiums by using GreenRoad’s intelligence to gain new understanding about risk and safety levels leading to more effective risk management strategies.
Iron Mountain first signed up for a trial of GreenRoad’s service through Transport for London (TfL)'s Freight Operators Recognition Scheme (FORS), which offers practical advice and guidance to freight operators to help them drive down costs, become safer and more environmentally-focused. To encourage safer driving, TfL offers GreenRoad’s service to all members for free for the first three months.
'The results of this initiative speak for themselves. Our senior driver trainer, Ray Jervis, set an incredibly tough target safety score of 10 for the pilot but our drivers have risen to the challenge and are consistently below ten,' said Rory Morgan, Iron Mountain National logistics general manager.
'As well as improving safety GreenRoad also helps with our mandate to reduce fuel consumption. We complement GreenRoad’s service with intensive driver training, fuel-saving technology and fleet management software all of which has resulted in a phenomenal 14% fuel savings. This was recognised by GreenFleet who recently gave us their Large Private Sector Fleet of the Year award.'
Iron Mountain is also looking to build on its fuel savings by using GreenRoad’s new idling solution, which quickly identifies specific drivers, vehicles, or trips that negatively impact fuel performance. Customers typically see a 2-5% drop in fuel consumption with the idling feature.
Iron Mountain will also be the first UK fleet to use GreenRoad’s new optional "speed by speed zone" feature across its entire fleet to highlight any speed violations by drivers.
GreenRoad’s service may also be expanded to Iron Mountain fleets on the Continent next year.