The update, which coincides with the IAM’s 60th anniversary, is joined by a new logo and rebranded website, and will also see IAM RoadSmart launch a number of new modular products over 2016-17, with proposed topics including: eco driving, motorways, risk management, driving in unfamiliar places and built-in vehicle technology.

Nigel Mansell, IAM president and Formula 1 World Champion, added: “To appeal to a new generation of drivers and riders it’s essential to understand and reflect their needs and priorities. In becoming IAM RoadSmart the IAM is taking an essential step into an exciting future, with an approach which is more relevant than ever before.

“Everyone can enjoy their driving and riding more, whether they’re a world champion or simply cover five miles a day commuting to the office. And the skills which help you with an easier journey are the same which will help to reduce the numbers of casualties on our roads. We’ve had a great 60 years; what an exciting future we all have.”

IAM RoadSmart’s chief executive officer, Sarah Sillars OBE added: “We will be launching a suite of new products to support the needs of all road users. The advanced driving and riding tests will remain core to what we do and will continue to be seen as the ultimate achievement, but if you just want to get more confident driving in bad weather for instance, we can help with that too.

“We’ve helped create nearly half a million better drivers and riders already and as we become recognised as IAM RoadSmart we hope to be able to help many more.”