IAM Fleet and Drive & Survive merge into one firm
The decision to combine the two companies was made by newly appointed IAM chief executive Simon Best as part of an overall business strategy to ensure that all resources are more effectively channelled into offering one, comprehensive product range with the benefits of both companies.
Mr Best said: 'In the past six months IAM and its commercial divisions have undergone a lot of positive change. IAM Drive & Survive offers a completely comprehensive range of driver risk assessment and driver training products, with both on-line and on-road driver training modules.'
The news was announced this week at an official launch at Palmer Sport's motor circuit, Bedford Autodrome. The event gave guests – including journalists and clients – an introduction to the new brand and the opportunity to get behind the wheel with IAM Drive & Survive trainers for taster sessions of some of the company's on-road training.
Mr Best said: 'We were delighted to share our new brand with everybody yesterday and communicate what a diverse range of driver risk management services we have. This signals a new dawn for the IAM commercial division, and we look forward to offering an improved service with our new brand.'