Hyundai starts UK rollout of new global dealer branding
The new identify will be used by all UK dealers by the end of 2017, with all 6,000 global dealers on board by 2018
In total, 14 dealerships have already implemented the new look with the entire dealer network to follow over the coming months – all UK dealerships will complete the transformation by the end of 2017. Worldwide, Hyundai Motor expects all 6,000 dealerships to feature the new identity by 2018.
Tony Whitehorn, president & CEO, Hyundai Motor UK, said: ‘With new-look GDSI dealerships, Hyundai will not only offer customers a space where they buy or service their vehicle, but also a space to personally experience the Hyundai brand. Warm, modern and premium, the new look provides a strong foundation for delivering industry leading customer service as we work towards future sales growth in the UK.’
Natalie Middleton
Natalie has worked as a fleet journalist for over 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day.
