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FuelGenie relaunches fuel card in partnership with UK Fuels

FuelGenie has teamed up with UK Fuels to relaunch its supermarket fuel card, bringing a joint solution that’s aimed fleets of all sizes.

Bill Holmes, Radius Payment Solutions CEO

Bill Holmes, Radius Payment Solutions CEO

The card can be used at more than 1,350 Tesco, Morrisons and Sainsbury’s forecourts, bringing an advertised fuel saving of over 3p per litre compared to the national average, as well as 24/7 access and HMRC approved reporting.

The new agreement will see UK Fuels take over sales, marketing and customer management for new customers as well as selling the card directly to its existing client base. FuelGenie will offer its fuel cards with options for personalisation, whilst undertaking all transaction processing and providing access to the forecourt network.

The firms said that selling the card as a joint UK Fuels and FuelGenie product would bring a number of benefits. This includes providing UK Fuels customers with access to the cheaper price of fuel available at supermarket forecourts while enabling the card to be managed through UK Fuels’ online account management system, Velocity, alongside other UK Fuels cards.

The deal will also provide FuelGenie with access to SMEs, which make up a key part of UK Fuels’ customer base.

Robert Pieczka, managing director of fuelGenie, said: “FuelGenie remains the best kept secret in the fleet industry, but this new alliance with UK Fuels will enable fuelGenie to benefit from the unique strength of the UK’s leading independent fuel card management company. New customers will be provided with an even greater choice, as well as a wide range of value added services in addition to those that we provide directly.”

Bill Holmes, founder and CEO of Radius Payment Solutions, parent company of UK Fuels, added: “A This new combined solution is a natural extension of our product portfolio and allows us to expand our growing customer base further.”

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.